Reese's Easter 2026 Promotion

Promotion to celebrate Easter by Reese's

To celebrate Easter, Reese's have launched a promotion across their Easter chocolate product line available for residents in UK and ROI.

The promotion is supported by a microsite where participants can enter after submitting a few details, as well as an expiry date as a way of purchase verification.

The promotion features several promotional mechanics but uses prize draws and instant win mechanics to determine prize distribution.

Upon entry, to the instant win, participants will be able to play a quick gamification to find out if they won a prize with a series of 'click-to-reveal's. If the participant hasn't won anything, they are automatically enrolled into the prize draw.

Promotion to celebrate Easter by Reese's

UK & ROI only, 18+. Purchase & Internet access required. Retain packaging and proof of purchase. Main Promotion Period: Prize Draw (UK or ROI) and online instant win (UK only) 09.00 19.01.26 – 23.59 18.04.26. To enter: purchase a Reese’s Easter product, visit www.reeseseaster.com, enter best before date found on pack, name, mobile number, email address to enter prize draw (UK or ROI) and online instant win (UK only). UK Prize Draw: 1 x 6-night trip to Easter Island and Santiago, Chile, for 2 adults. Flights from London, breakfasts and standard travel insurance included. Blackout dates apply, must travel within one year. OR ALTERNATIVELY: Flightgift/hotelgift £7,500 voucher. ROI Prize Draw: 1 x flightgift/hotelgift voucher worth €2,500. All vouchers valid 2 years. The prize pool available to be won by residents of the ROI does not exceed €2,500. UK online instant win: 90 x Reese’s hampers (one a day). Max 1 of each type of prize/person, max 1 entry/person/day. UK ONLYWrap Up Draw: Enter between 00:00 on 20.04.26 – 23.59 on 21.05.26. Wrap Up Draw prizes: 10x Reese’s hampers (UK only).Max 1 entry/person, max 1 prize/person. See web for full T&C’s, exclusions and prize details.
Uploaded:
6/5/2026
Share:
Brand:
Reese's
In collaboration with:
First seen:
19/01/2026
Found:
reeseseaster.com
Type of Promotion:
Free Prize Draw
Instant Win
Promotion Category:
Food & Drink
Prizes:
Food & Drink
Merchandise
Holiday
Entry Mechanic:
Form
Tags:
Favourites
Gamification
Microsite
On-pack
Entry Requirements:
Purchase necessary, UK, ROI, 18+
View Promotion T&Cs:
Promotion T&Cs
Live placement:
Website Scroll-Through & Wrap-Up Entry
Screenshot:
Gamification - Tap to Reveal
Reese's Easter 2026 Promotion
Screen recording:
Screenshot:
Reese's Easter 2026 Promotion

PriZe Details

UK: Prize Draw

1 x trip to Easter Island and Santiago in Chile, for 2 adults (see clause 22a for full prize details). There is a flightgift/hotelgift voucher to the value of £7,500 available as an alternative (see clause 22b for full details).

ROI: Prize Draw

1 x flightgift/hotelgift voucher worth €2,500. The winner can select whether to receive the prize in flightgift vouchers, or hotelgift vouchers, or a split of the two. The total value of the prize is €2,500

  1. UK: Daily Online Instant Wins

90 x Reese’s hampers (see clause 22f for hamper content) will be awarded instantly online during the Main Promotion Period, up to a maximum of 90 hampers. There is one Daily Online Instant Win prize available to be won each day of the Main Promotion Period.

  1. Wrap-Up Promotion Period (UK ONLY):

UK: Prize Draw

10 x Reese’s hamper (see clause 22f for hamper content)

Estimated Prize Pool:

£10,000 - £50,000

UK & ROI only, 18+. Purchase & Internet access required. Retain packaging and proof of purchase. Main Promotion Period: Prize Draw (UK or ROI) and online instant win (UK only) 09.00 19.01.26 – 23.59 18.04.26. To enter: purchase a Reese’s Easter product, visit www.reeseseaster.com, enter best before date found on pack, name, mobile number, email address to enter prize draw (UK or ROI) and online instant win (UK only). UK Prize Draw: 1 x 6-night trip to Easter Island and Santiago, Chile, for 2 adults. Flights from London, breakfasts and standard travel insurance included. Blackout dates apply, must travel within one year. OR ALTERNATIVELY: Flightgift/hotelgift £7,500 voucher. ROI Prize Draw: 1 x flightgift/hotelgift voucher worth €2,500. All vouchers valid 2 years. The prize pool available to be won by residents of the ROI does not exceed €2,500. UK online instant win: 90 x Reese’s hampers (one a day). Max 1 of each type of prize/person, max 1 entry/person/day. UK ONLYWrap Up Draw: Enter between 00:00 on 20.04.26 – 23.59 on 21.05.26. Wrap Up Draw prizes: 10x Reese’s hampers (UK only).Max 1 entry/person, max 1 prize/person. See web for full T&C’s, exclusions and prize details.

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