Monster Energy's 'Ultimate Snow & Surf Experience' Promotion

Although this promotion was not featured on-pack, in the entryway of the particular co-op the insight team visited, the promotion was displayed on an FSDU (free-standing display unit). This promotion is a prize draw, available at Monster Energy’s website where there is a dedicated page to the brand’s promotions - including current, ongoing, and a few past promotions.
Two side-by-side images of Co-Op's in-store display for Monster Energy's 'Snow & Surf' promotion
Historically, Monster Energy has targeted its promotions towards ‘extreme sports’ and gaming, previously having collaborated with Call Of Duty, one of the top-grossing ‘first-person shooter’ video game franchises. Sports experiences often feature as prizes to win, such as this Snow & Surf experience and the UFC prize earlier this year.

PromoNow, Co-Op March-April 2025 | Promotions Seen

Uploaded:
22/5/2025
Share:
Brand:
Monster Energy
In collaboration with:
First seen:
08/05/2025
Found:
Co-Op
Type of Promotion:
Free Prize Draw
Promotion Category:
Food & Drink
Soft Drinks
Drinks
Energy Drinks
Prizes:
Experiences
Sports
Travel
Entry Mechanic:
Form
Tags:
Always-on
Off-pack
Entry Requirements:
No purchase necessary, GB, 18+
View Promotion T&Cs:
Promotion T&Cs
Live placement:
Screenshot:
Monster Energy's 'Ultimate Snow & Surf Experience' Promotion
Screen recording:
Screenshot:
Monster Energy's 'Ultimate Snow & Surf Experience' Promotion

PriZe Details

(the “Winner”) shall win a three (3) night adventure weekend trip for two (2) people to California, the United States of America, between 01.11.2025 and 31.12.2025 (“Trip”), exact locations and dates to be determined by Monster Energy in its complete discretion, to consist of the following (“Prize”):
   one (1) ski or snowboard lesson per person;
   one (1) surf lesson per person;
   one (1) meet and greet session with Monster Energy athletes during the Trip, to be determined by Monster Energy in its absolute discretion;
   one (1) Monster Energy® branded goodie bag per person;
   a three (3) night stay for two (2) people in twin room accommodation of no less than a three (3) star rating hotel to be selected by Monster Energy in its absolute discretion, subject to availability (“Hotel”);
   return economy flight tickets for two (2) people from an airport in Great Britain to an airport in or nearby the country where the Trip is to take place, as selected by Monster Energy (“Destination Point”), the airport locations, dates and times of the flights shall be determined by Monster Energy in its complete discretion; and
   return economy transfers for two (2) people from the Destination Point to the Hotel, the times and mode of transport to be determined by Monster Energy in its absolute discretion, subject to availability.
   Only the Winner and their one (1) person, as chosen by the Winner (“Elected Person”), may enjoy the benefits of their Prize. The Elected Person must be approved by Monster Energy, be over the age of eighteen (18) years and be resident in Great Britain. The Winner and the Elected Person must hold valid passports that do not expire before 30.06.26 in order to redeem their Prize.

Estimated Prize Pool:

£1,000 - £5,000

Related Promotions: